We crafted a comprehensive brand identity for Pleon, a specialised agency that optimises Google Ads performance. The name 'Pleon', derived from ancient greek, was chosen for it's translation and meaning as 'more' & 'multiply', which speaks to the brands core purpose of multiplying inbound leads and maximise their campaign potential. Our work encompassed a complete visual identity, motion branding , structured tone of voice guidelines, and 3D animated brand visual with audio design.
This holistic approach empowered the company to push forward and scale, with a clear identity and concise messaging, ensuring their Google-ads optimisation is communicated with the same level of precision they apply in their own service.
The Blueprint Marketing Agency
The new visual identity was designed with a striking deep blue to create immediate recognition, and embodies Pleon's digital expertise whilst reflecting the dynamic, results-driven nature of Google Ads optimisation.
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Storyblok
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